Friday, July 27, 2007

Microsoft Proprietary PCs Coming Soon

Microsoft rose above Apple in the past because of it focused on software and left hardware to vendors, however if stock market prices are anything to go by times are changing. Apples proprietary computers are gaining more and more market share, hardware vendors aren't updating their drivers as they used to and people just want something that works. The hint has been taken, Microsoft has released its own branded PC in India, only a matter of time now.

Many claim OS X is more stable than Vista and when this is proven to be true it tends to fall on a third party that hasn't updated its software to work with Vista. It isn't that Microsoft is a bad software developer, compare it to Apple which has on more than one occasion dumped its backwards compatibility for a fresh start wherein Microsoft was blasted for maintaining 'only' 99% backwards compatibility when it jumped from the Win32 to NT platform. The problem is that Microsoft caters to a far larger audience than Apple and is open to far more criticism as such, you can't make everyone happy.

So why not selectively pick out your audience and target them with a customized package. Microsoft has already done well with the Xbox 360 proving that it can do hardware very well, so now its only a matter of time to move on to computers. Microsoft branded PCs will probably run more robust and stable as they will use proprietary technology that has been tested to run on Vista. There won't be room for any hardware that doesn't have drivers for the operating system or any such thing.

India is probably just a test bed for now, to see how well the Microsoft PC (MSPC) does. If it is brought over to the rest of the world (and may very well do so) it wouldn't be too far fetched to imagine Apple opening up OSX for all PCs. If Microsoft expands its market over to Apple territory in such a blatant way it will definitely nab some of Apples growth, perhaps all of it, Microsoft has a far better thing going on with consumers than Apple in the world of computers.

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